Category: strategy
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The Myths of Built to Last
Great companies don’t have to start with great ideas. They don’t have to be purely financial. At their core, they just have to believe deeply in their guiding principles.
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The Trap of Professional Services as Revenue
To effectively execute discovery via professional services, your team needs time. When the only goal is revenue, you squeeze every ounce of billing at the expense of product.
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Books, Nuremberg, and Paris
Whenever I’m involved in an interview, I always ask a candidate what books they read. I do this because, all things being equal, I want to work with people that read books.
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The Duct Tape Principle
Lightning never strikes twice. Except it does. Like, a lot. When we just go about our business, we label possible things as impossible—until we build the lightning rod.
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A Company is a Collective Organism
A company is a collective organism. Think: an ant colony or the immune system—a collection of individuals acting together to achieve something far beyond any single part.
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Worth Doing, Worth Automating
If the value is worth the manual effort, it’s worth the cost of a permanent solution. When you commit to continuous discovery, removing manual effort becomes a virtuous flywheel.